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136-Year-Old Japanese Sake Brewery Destroyed in Niigata Fire

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A major fire has destroyed the historic Echigo Tsurukame sake brewery in Niigata City and damaged at least six nearby homes. No injuries were reported, while authorities are still investigating what caused the blaze.

The fire broke out at the Echigo Tsurukame brewery in Takenomachi, Nishikan Ward, Niigata City, on the afternoon of July 19. A nearby resident contacted emergency services shortly before 4:30 p.m. after seeing black smoke rising from one of the buildings.

Witnesses reported hearing loud banging noises as the flames moved through the brewery’s aging structures, followed by the sound of roof tiles and other materials collapsing. A total of 19 fire vehicles were sent to the area, with firefighters bringing the blaze under control shortly after 6:30 p.m., roughly two hours after it began. However, crews remained at the scene into July 20 because parts of the fire had still not been completely extinguished.

Police and fire officials said the brewery appeared to have been completely destroyed. The fire also spread to at least six nearby homes, while an earlier report indicated that a garage had also caught fire. Despite the scale of the damage, no injuries were reported.

Authorities said the brewery building burned with particularly high intensity. Police and fire investigators are expected to examine the site after the remaining flames have been extinguished to determine where and how the fire began.

Founded in 1890, Echigo Tsurukame had produced sake for more than 130 years near the base of Mount Kakuda. Originally established as Uehara Shuzo, the brewery later adopted a name referencing the crane and turtle, two traditional Japanese symbols associated with good fortune and longevity.

The brewery was known for producing sake in relatively small batches, carefully controlling fermentation and storing its products in bottles to preserve the fresh flavor of newly pressed sake. It had also experimented with more unusual varieties, including sake brewed using wine yeast.

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