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How To Create Content That Gets Noticed

3 min readFeb 16, 2026

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Content, Content, Everywhere

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The average person is bombarded with content during every waking hour. When I was starting out, the amount I saw each day was minuscule compared to now.

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I’d read a newspaper on the train to work. I watched the news a few times a week if I caught it. Back then, the news was a 30-minute programme at 1 pm, 6 pm, and 9 pm.

That was it.

The rest of the day belonged to your own thoughts. You could form opinions without being nudged, provoked, or instructed on what to think every five minutes.

Bliss.

Now there is a barrage of content 24 hours a day. Notifications, feeds, reels, threads, breaking news, algorithmic recommendations. It never stops.

And as a content creator, you’re told you must compete in that noise… or disappear.

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The Real Way to Stand Out

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Mark Thompson

Written by Mark Thompson

Veteran Content Marketer, Keeping it Simple and Sharing What Works in my free private community: https://www.skool.com/the-inner-circle/about