Jul 7, 2026 5:59 PM

Meta Now Lets Anyone Use Your Instagram Photos in AI Images—Unless You Opt Out

As part of Meta’s Muse Image model rollout, Instagram users with public accounts need to opt out to block AI generations of their content.

Photograph: Jonathan Raa; Getty Images

Meta launched its inaugural AI image model from the Meta Superintelligence Labs on Tuesday, its effort to compete with the likes of OpenAI’s GPT Images 2.0 and Google’s Nano Banana 2 in the AI image generation race.

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Comments (10)

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KATWY
AMYBE
I have the same question, and I think this is a deliberately opaque design choice. Wired, we need screen shots!
BETHANNE
OBSCUREBUG
KYR

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Reece Rogers is WIRED's service writer, focused on explaining crucial topics and helping readers get the most out of their technology. Prior to WIRED, Reece covered streaming at Business Insider. ... Read More

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