SMRI Inc., a Winning Entertainment Group company, is a global
entertainment powerhouse headquartered in Osaka, Japan.
Formerly known as NatsumeAtari - a game developer founded at the dawn of the video game industry in 1987 - SMRI inherits decades of expertise in planning, development, and entertainment production. This enduring foundation has driven the creation of countless titles across the consumer video game and amusement gaming markets.
Following NatsumeAtari’s strategic reorganization
into Winning
Entertainment Group Inc. and SMRI Inc. in 2026, SMRI now spearheads the group’s international operations. We are opening a bold new chapter as a worldwide entertainment force, actively expanding into innovative business frontiers to shape the future of our industry.
NatsumeAtari,
Bahrain EDB to develop landmark game
for Expo 2025
Tamkeen partners with NatsumeAtari to train Bahraini talent in gaming industry
Dojima Aoki Bldg. 1F, 2-22-8
Dojimahama, Kita-ku, Osaka, Japan
SKRA (WLL)
Level 2, Unit 202, The Terminal,
Building 428, Rd No 3803, Manama, Bahrain
Inspire and grow with us.
If you are passionate about shaping the future of entertainment and bringing new ideas to life, we invite you to connect with us regarding our open positions.
We’re always on the lookout for partners that align with our creative vision.